Attio is the newest, most design-forward CRM on this list — and its AI-forward pricing reflects that. Here's the honest comparison.
Attio has a genuinely modern interface and a flexible, fully customizable data model — it's the most sophisticated tool on this list. That sophistication comes at $69/seat/month on Pro, with AI credits sold as a separate line item on top. A 10-person team is looking at roughly $8,280/year before AI costs, versus $297, once, on Kola.
| Feature | Kola Professional | Attio |
|---|---|---|
| Pricing | ||
| Price model | One-time purchase | $29–69/user/month (plus AI credits) |
| 10-user, Year 1 (Pro tier) | $297 | ~$8,280 + AI credits |
| 10-user, Year 3 (Pro tier) | $297 | ~$24,840+ + AI credits |
| Per-seat billing | No — flat tiers | Yes, every tier |
| AI cost bundled into seat price | ✓ Included, all tiers | ✗ — sold separately on top of per-seat price |
| AI | ||
| Built-in AI assistant | ✓ All tiers (BYOK) | Available, but credits cost extra |
| AI cost to you | ~$2/year (your own key) | AI credits purchased on top of $69/seat/month |
| Your AI queries stay under your own account | ✓ | ✗ — processed via Attio's AI infrastructure |
| Data & Ownership | ||
| Data lives on your server | ✓ | ✗ — Attio's cloud |
| No vendor lock-in | ✓ | ✗ |
| Multi-entity contacts (Customer/Supplier/Sub/Partner) | ✓ Native, out of the box | Possible via Attio's flexible objects — requires manual configuration |
| Flexibility | ||
| Cancel and keep using the software | ✓ Always | ✗ — access revoked |
AI is included, not metered separately. Attio sells AI credits on top of an already-premium per-seat price. Kola's AI runs on your own API key — no credits to buy, no usage meter to watch.
Multi-entity contacts without the setup work. Attio's flexible object model *can* represent suppliers and subcontractors, but you have to configure it yourself. Kola ships Customer/Supplier/Subcontractor/Partner types natively, out of the box.
The most expensive per-seat CRM in this comparison. At $69/seat/month, Attio Pro is the priciest plan reviewed here. A single $297 Kola Professional purchase covers what a 10-person Attio Pro team pays for in roughly its first two weeks.
Three tiers, one payment each. No seat count to negotiate, no sales call required.