Attio is the newest, most design-forward CRM on this list — and its AI-forward pricing reflects that. Here's the honest comparison.
Attio has a genuinely modern interface and a flexible, fully customizable data model — it's the most sophisticated tool on this list. That sophistication comes at $79/seat/month on Pro (billed annually; $99 month to month), with a monthly AI credit allowance and extra credit packs sold on top. A 10-person team is looking at roughly $9,480/year, versus $297, once, on Kola.
| Feature | Kola Professional | Attio |
|---|---|---|
| Pricing | ||
| Price model | One-time purchase | $35–79/user/month billed annually (Plus capped at 10 seats) |
| 10-user, Year 1 (Pro tier) | $297 | ~$9,480 |
| 10-user, Year 3 (Pro tier) | $297 | ~$28,440 |
| Per-seat billing | No — flat tiers | Yes, every tier |
| AI cost bundled into seat price | ✓ Included, all tiers | ✗ — monthly credit cap; extra packs sold separately |
| AI | ||
| Built-in AI assistant | ✓ All tiers (BYOK) | Included up to a monthly credit cap |
| AI cost to you | ~$2/year (your own key) | Credit packs bought beyond the monthly allowance |
| Your AI queries stay under your own account | ✓ | ✗ — processed via Attio's AI infrastructure |
| Data & Ownership | ||
| Data lives on your server | ✓ | ✗ — Attio's cloud |
| No vendor lock-in | ✓ | ✗ |
| Multi-entity contacts (Customer/Supplier/Sub/Partner) | ✓ Native, out of the box | Possible via Attio's flexible objects — requires manual configuration |
| Flexibility | ||
| Cancel and keep using the software | ✓ Always | ✗ — access revoked |
AI is included, not metered separately. Attio caps AI with a monthly credit allowance on an already-premium per-seat price, and sells extra packs beyond it. Kola's AI runs on your own API key — no credits to buy, no usage meter to watch.
Multi-entity contacts without the setup work. Attio's flexible object model *can* represent suppliers and subcontractors, but you have to configure it yourself. Kola ships Customer/Supplier/Subcontractor/Partner types natively, out of the box.
The most expensive per-seat CRM in this comparison. At $79/seat/month, Attio Pro is the priciest plan reviewed here. A single $297 Kola Professional purchase covers what a 10-person Attio Pro team pays for in roughly its first two weeks.
How much does Attio cost compared with Kola?
Attio Plus is $35 per seat per month and Pro is $79, billed annually ($44 and $99 month to month); Plus is capped at 10 seats. Ten Pro seats cost about $9,480 a year. Kola Professional is $297 once for up to 10 users, and Kola Business is $497 once for unlimited users. Self-hosting typically costs $6-12 a month on a server you choose, paid to your host, not to Kola.
How does AI pricing compare?
Attio includes a monthly AI credit allowance with each plan and sells extra credit packs beyond it. Ask Kola runs on your own Anthropic or OpenAI API key on every tier. You pay the provider directly - typically a few dollars a year - and Kola adds no markup or credit cap.
Is Attio more customizable than Kola?
Yes. Attio's flexible data model lets you build custom objects; Kola uses a fixed structure with built-in contact types for customers, suppliers, subcontractors and partners.
Can I move my data from Attio to Kola?
Yes. Kola includes CSV import, so contacts and deals exported from your current CRM can be brought in. Optional White Glove Setup ($97, Professional and Business) installs and secures Kola on your server for you.
Competitor pricing checked against each vendor's published USD pricing on November 2, 2026. Vendors change prices often - confirm on their site before you buy.
Three tiers, one payment each. No seat count to negotiate, no sales call required.